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HR 2794119th CongressIntroduced
NO FAKES Act of 2025
Introduced: Oct 29, 2025
Civil Rights & JusticeTechnology & Innovation
Standard Summary
Comprehensive overview in 1-2 paragraphs
The NO FAKES Act of 2025 establishes federal intellectual property rights for individuals' voice and visual likeness, prohibiting unauthorized digital replicas (deepfakes) without consent. It creates civil liability for unauthorized use, mandates notice-and-takedown procedures for online platforms, and includes safe harbors for compliant services while preempting conflicting state laws with specific exceptions.
Key Points
- 1Creates a transferable property right for voice and visual likeness that persists for 10 years post-death with renewable 5-year extensions up to 70 years total.
- 2Imposes strict liability for distributing unauthorized digital replicas and for services primarily designed to generate them without right holder authorization.
- 3Requires online platforms to implement notice-and-takedown systems with penalties for false claims and protections for good-faith compliance efforts.
Impact Areas
Individuals and estates controlling voice/visual likeness rightsOnline service providers and social media platformsAI developers and digital content creatorsEntertainment industry and sound recording artists
Generated by ExpertLegislativeAnalyst/v1 on Nov 4, 2025